Dec 15, 2006. /Lesprom Network/. UPM Raflatac, one of the world’s leading suppliers of pressure sensitive labelstock and RFID tags and inlays, has recently launched a label design contest in China. The Label Design Awards 2007 encourage Chinese designers to revolutionize the way labels are designed. “With the opening of our new state-of-the-art manufacturing centre in Changshu in spring 2007, we're launching a new era in labelling,” says Elisa Nilsson, vice president, communications, at UPM Raflatac. “To celebrate this, the Label Design Awards 2007 encourage Chinese designers to create an innovative product label for an imaginary home care or personal care product called New Era, using UPM Raflatac’s extensive range of labelstocks as a canvas.” The invitational contest is open to professional designers and design students attending China’s top 100 design schools. Contestants will be able to submit entries until January 15, 2007. A specially appointed jury of experts will evaluate the entries and select winners from the student and professional categories. The results of the competition will be made public on March 6, 2007. UPM Raflatac will be providing significant awards for winners in both categories. In addition, twenty runners up in the student category will receive an honourable mention and a diploma. UPM Raflatac has organized The Label Design Awards in cooperation with CAFA, the Central Academy of Fine Arts, in China. UPM Raflatac is a world leading supplier of pressure sensitive labelstock for a wide variety of needs in product and information labelling. In addition, the company is at the global forefront in the development and high-volume production of radio frequency identification (RFID) tags and inlays. UPM Raflatac has around 2,300 employees, and its sales in 2005 were approximately Euro 860 million. The company has a global service network consisting of 11 factories on five continents and a broad network of terminals and sales offices worldwide. UPM Raflatac is part of UPM, a leading global forest products company with stocks listed on the Helsinki and New York stock exchanges.