Feb 08, 2010. /Lesprom Network/. Smurfit-Stone Container Corporation's Recycling division opens new European office in Rotterdam, Netherlands, company said in a press release received by Lesprom Network. The Rotterdam office is part of Smurfit-Stone Recycling International, which represents the сompany's recycling and waste solutions business outside North America. "This is an important expansion of our global activities, which focus on identifying and implementing new and improved ways to support our customers' international businesses," said Mike Oswald, senior vice president and general manager of the сompany's Recycling division. The Rotterdam location will source recovered paper in Europe for sale in China through the сompany's Shanghai office. The material will also be sold to Smurfit-Stone's customers elsewhere in Asia as well as in Europe and Central and South America. "Having an 'on-the-ground' presence in Europe will help us to better anticipate and respond to global market conditions and support increased material recovery efforts in Europe," Oswald said. "The bottom line is that this allows us to provide the same high quality and service we are known for in North America to our new and existing customers around the world." Smurfit-Stone is investing in automated sort systems and focusing on strategic partnerships with municipalities, waste haulers, communities and environmental organizations in order to mine deeper into the waste stream. Smurfit-Stone Container Corporation is one of the industry's leading integrated containerboard and corrugated packaging producers, and one of the world's largest paper recyclers.