Feb 22, 2012. /Lesprom Network/. Klara Helstad has been named as the new Sustainability Director at Södra and as a new member of the group executive team at Södra as of 1 March. Helstad has been with Södra since 2005, and her last position was as Environmental and Quality Manager within the Södra Skog business area, as the company said in a press release received by Lesprom Network. All Södra's business operations are run on the basis of a long-term strategy to use renewable raw materials, and make biodegradable products and products which can be recycled. The appointment of a sustainability director is part of the Group's priority focus on sustainability and climate issues. "My field of operation covers the entire chain; from responsible forest management and efficient manufacturing processes to work on the development of renewable products," commented Helstad. Helstad is a Doctor of Forestry and has previously acted as a project manager for Södra's introduction of dual certification to FSC® and PEFC. Prior to this, she was a navigator for productivity work at Södra Timber, Södra Cell and Södra Skog. She will report to Leif Brodén, Group Chief Executive at Södra.