Avery Dennison introduced new North American Collection of Price-Neutral FSC®-certified label constructions

Mar 06, 2013. /Lesprom Network/. Avery Dennison Label and Packaging Materials introduced a new collection of North American Forest Stewardship Council (FSC)-certified paper label materials. The new products’ prices are comparable with those of non-certified alternatives to drive the use of FSC-certified materials throughout the value chain, as the company said in a press release received by Lesprom Network. The new collection of FSC-certified products contains 22 specifications featuring three paper facestocks – Fasson® 54# Semi-Gloss FSC, Fasson Lightweight Dairy FSC and Fasson Estate Label® No. 8 FSC – commonly used in wine, spirits, dairy and food applications. The new offering is a result of the company’s commitment to develop and offer sustainable label and packaging solutions to converters and brand owners. “We have heard clearly from members of our value chain about the need for innovations that focus on improving sustainability,” said Darrell Hughes, vice president and general manager, Materials Group North America. “As a market leader, it’s our responsibility to produce and promote items that contribute to the environmental health of our planet. This price-neutral collection of select FSC-certified constructions is the next step in our effort to make our industry more sustainable.” Avery Dennison is a global leader in labeling and packaging materials and solutions.