Annica Gerentz, Senior Vice President Corporate Communications, has decided to leave Södra on her own initiative. She will be leaving Södra in the autumn and the process to recruit her successor has begun.

Wooden Panels

Södra’s SVP Corporate Communications Annica Gerentz leaves company

Annica Gerentz, Senior Vice President Corporate Communications, has decided to leave Södra on her own initiative. She will be leaving Södra in the autumn and the process to recruit her successor has begun, as the company said in the press release received by Lesprom Network.


Over the past years, Annica Gerentz has helped to build up a communications department at Södra and to align the department with Södra’s Group strategy, which includes being a cohesive Group, One Södra.

She has led the process of building the brand as well as external and internal communication, conducted a strategic brand review, implemented a new visual identity, launched a new website and digital workplace for Södra’s employees and established Södra across social media platforms.

Annica Gerentz is a member of Södra’s Group Senior Management and will remain in this role until 31 August 2017.