“The new name recognizes the parentage of International Paper while maintaining the link to the history of the APPM brand. Apart from integrating APPM into International Paper group, it also retains APPM which has become so widely recognized and accepted over the years in paper industry and has also established its brand in different varieties of paper. This will also ensure that we direct future investments in brand building around the International Paper brand, leveraging our global presence," explained Michael Amick Jr, President, IP India and Executive Chairman, International Paper APPM Limited.
Andhra Paper produces writing, printing and copier papers at its two manufacturing units in Andhra Pradesh, India.