Mar 23, 2007. /Lesprom Network/. The Finnish adhesive resin producer Dynea and Italy’s Durante & Vivan, announced on March 23 a joint-venture to produce and distribute hot melts in Asian markets, including China. Shanghai-based Durante Dynea Adhesive Co Ltd will open a manufacturing plant in the Waigaoqiao free trade zone on March 23. Through the joint-venture, Dynea gains entry to a new market segment, broadens its portfolio and improves its competitive position in the Asia Pacific region. Durante Dynea responds to an increasing market demand for hot melts in the Asia Pacific region, due to the rapid growth of the furniture and flat panel wood industries. China is the largest furniture exporter in the world, and according to the Chinese Adhesive Association forecast, the total volume of adhesive used in China will reach 7.3 million tonnes in 2010, accounting an average increase of 11.5% from 2005. The demand for hot melts is growing at an even faster rate. “The joint-venture will have a strong position in the Asian hot melt industry with its superior expertise in hot melt technology and with Dynea’s decades of experience in the Asia Pacific region. As a result our ability to serve our customers in the Asia Pacific region is even further improved”, says Mr. Roger Carlstedt, Dynea president and CEO. Dynea has produced adhesive resins for the interior wood application market in China with a wide range of product and service solutions for several years and has production in Shanghai, Beijing and Gaoyao City. Durante & Vivan has the technical, formulation and practical know-how regarding hot melt production and end-use applications together with state-of-the art production capabilities and equipment in the woodworking industry. “The synergies and mutual efforts of the two companies are designed to support and serve the Asian woodworking and furniture industry with high quality, high performance and environmentally friendly products, leading-edge technology, and long-experienced technical service,” states Mr. Tarcisio Durante, president, Durante & Vivan. The joint-venture will focus on serving customers in mainland China, Hong Kong, Macau and Taiwan, as well as all other countries in the Asia Pacific region.